Had just received a catalog from a major retailer of fishing supplies. Won't mention their name as I don't believe that they are one of our sponsors. They are selling Rio fly lines [regularly priced at $69] for just $9.99. Does that mean the markup on fly lines is obscene?
Dryrod There is no greater fan of fly fishing than the worm!
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Even in fishing, style sells. In a sport where product performance should be the ultimate measure – even the deciding factor in sealing the deal at the cash register – looks do matter. Regrettably, some rod makers prey...