05-02-2008, 08:15 PM
NAPA, CALIFORNIA - Building off of its success and award-winning designs in 2007, Sitka partnered with some of the top technical outerwear designers in the world to completely redesign and create new additions to the 2008 line of camouflage and solid hunting gear and apparel.
<br>A new partnership with Polartec® resulted in Sitka's new Core System and Traverse base layer lines. Using Polartec®'s odor resistant encapsulated silver technology, the base layers system provides the ultimate in moisture management and scent prevention. The Core System uses Polartec® Power Dry® and includes a long sleeve zip-T, long sleeve top and bottom. The Traverse long sleeve zip shirt and bottoms use Polartec® Micro 100 fabric for a superior warmth-to-weight ratio. Both Polartec fabrics are designed to mechanically wick moisture away from the body leaving hard-core hunters dry and comfortable with minimized scent.<br>
<br>Also new is a cold weather, highly water-resistant soft shell fabric called Celsius. This performance-driven fabric is geared towards tree-stand or still whitetail deer hunts and is incorporated into the new Celsius Series: a three-layer, high-loft soft shell bib, jacket, vest, hat, and gloves. The Celsius line uses body mapping to put insulation where you need it and take it away from where you don't to enhance fit and range-of-motion.<br>
<br>Rounding out its accessory line, to take hunters from early season to late season hunts, are three new gloves and two, redesigned headwear styles. The popular Mountain Pant has been transformed into the new and improved Ascent Pant, built for all-terrain use. Building off the success of the Downpour System, which won Field and Stream's Best of the Best Award in 2007, the new Nimbus Series is poised to set the standard for extreme weather protection. Two new hunting specific packs with advanced suspension systems revolutionize the way hunters carry their gear. Most items in the line will be available in Mothwing Mountain Mimicry, Mossy Oak Treestand, Realtree AP camouflage patterns, as well as an assortment of solid colors.<br>
<br>As usual, Sitka's designs use state-of-the-art production to incorporate Durable Water Repellency (DWR) fabric finishes, YKK zippers, micro-tape construction and welded seams. Additionally, the line has all new trims this season, from zipper pulls to removable suspenders in the 90% Pant and the new Ascent Pant.<br>
<br>Gear can make or break a hunt and plays a large part in defining the experience. Sitka redefines what people expect from clothing and shifts people's perception of clothing as an after-thought, to a core piece...their gear. www.sitkagear.com.<br>
<br>About Sitka:
Established in 2005, Sitka has quickly become known for its commitment to using the best technology, fabrics, designs, construction and partners to produce the best base layers, insulation, outer layers and accessories available to the hunting market. Sitka Gear excels in the worst of conditions and is built to last. Sitka: Turning clothing into gear. www.sitkagear.com.<br>
<br>About Backbone Media:
Backbone Media is a full service media firm with its roots in the outdoor industry. Backbone Media specializes in PR, product placement, media buying, joint marketing and market consulting. For more information, visit www.backbonemedia.net.
<br>A new partnership with Polartec® resulted in Sitka's new Core System and Traverse base layer lines. Using Polartec®'s odor resistant encapsulated silver technology, the base layers system provides the ultimate in moisture management and scent prevention. The Core System uses Polartec® Power Dry® and includes a long sleeve zip-T, long sleeve top and bottom. The Traverse long sleeve zip shirt and bottoms use Polartec® Micro 100 fabric for a superior warmth-to-weight ratio. Both Polartec fabrics are designed to mechanically wick moisture away from the body leaving hard-core hunters dry and comfortable with minimized scent.<br>
<br>Also new is a cold weather, highly water-resistant soft shell fabric called Celsius. This performance-driven fabric is geared towards tree-stand or still whitetail deer hunts and is incorporated into the new Celsius Series: a three-layer, high-loft soft shell bib, jacket, vest, hat, and gloves. The Celsius line uses body mapping to put insulation where you need it and take it away from where you don't to enhance fit and range-of-motion.<br>
<br>Rounding out its accessory line, to take hunters from early season to late season hunts, are three new gloves and two, redesigned headwear styles. The popular Mountain Pant has been transformed into the new and improved Ascent Pant, built for all-terrain use. Building off the success of the Downpour System, which won Field and Stream's Best of the Best Award in 2007, the new Nimbus Series is poised to set the standard for extreme weather protection. Two new hunting specific packs with advanced suspension systems revolutionize the way hunters carry their gear. Most items in the line will be available in Mothwing Mountain Mimicry, Mossy Oak Treestand, Realtree AP camouflage patterns, as well as an assortment of solid colors.<br>
<br>As usual, Sitka's designs use state-of-the-art production to incorporate Durable Water Repellency (DWR) fabric finishes, YKK zippers, micro-tape construction and welded seams. Additionally, the line has all new trims this season, from zipper pulls to removable suspenders in the 90% Pant and the new Ascent Pant.<br>
<br>Gear can make or break a hunt and plays a large part in defining the experience. Sitka redefines what people expect from clothing and shifts people's perception of clothing as an after-thought, to a core piece...their gear. www.sitkagear.com.<br>
<br>About Sitka:
Established in 2005, Sitka has quickly become known for its commitment to using the best technology, fabrics, designs, construction and partners to produce the best base layers, insulation, outer layers and accessories available to the hunting market. Sitka Gear excels in the worst of conditions and is built to last. Sitka: Turning clothing into gear. www.sitkagear.com.<br>
<br>About Backbone Media:
Backbone Media is a full service media firm with its roots in the outdoor industry. Backbone Media specializes in PR, product placement, media buying, joint marketing and market consulting. For more information, visit www.backbonemedia.net.