11-18-2008, 12:10 PM
HOMESTEAD, FLORIDA - The Darrell Gwynn Foundation and Outdoor Channel, America's Leader in Outdoor TV, have teamed up to deliver a one-hour special for TV. The program will feature the Foundation's Hot Rods & Reels annual celebrity fishing tournaments, sponsored by Miccosukee Resort and Gaming, which bring together NASCAR drivers and their fans to fish for charity and the chance to win $1 million.
The TV special will capture the action of two Hot Rods & Reels tournaments staged during the Ford Championship Weekend at Homestead-Miami Speedway on Nov. 15 and the Daytona 500 Weekend at Daytona International Speedway on Feb. 14. NASCAR celebrity participants include Tony Stewart, Martin Truex, team owner Richard Childress, Darrell Waltrip and many others, who will partner with an everyday angler to cast away for the biggest fish in infield lakes stocked with peacock and largemouth bass.
"The special on Outdoor Channel will draw a national audience to these worthwhile charity events," said Darrell Gwynn, the Foundation's president who is paralyzed from a 1990 racing accident. "I am grateful to Outdoor Channel for taking this event to the next level."
Outdoor Channel will go behind-the-scenes to capture interviews with NASCAR celebrities and other event participants. Darrell and his wife, Lisa, will also take part in the special in an in-depth interview offering their emotional story of the launch of the Darrell Gwynn Foundation and the foundation's many success stories.
"This special blends two of our viewers' favorite pastimes: motorsports and fishing. It offers them the opportunity to get up close and personal with celebrity NASCAR drivers through our one-on-one interviews," said Tom Hornish, COO at Outdoor Channel. "Additionally, Hot Rods & Reels enables us to expand our brand in the realm of motorsports and raise awareness for a remarkable non-profit organization."
Proceeds from the events will benefit the Darrell Gwynn Foundation, a Florida-based nonprofit that donates custom wheelchairs to children and young adults and advocates for spinal cord injury causes. The tournaments also benefit the "Speediatrics®" pediatric centers at Homestead Hospital in Homestead, Fla. and Halifax Medical Center in Daytona Beach, Fla. Joining Miccosukee Resort & Gaming in sponsoring this event are Bass Pro Shops, Sprint, Hook & Tackle, Bass Online, Plano, and Triumph Headwear.
The Darrell Gwynn Foundation is a Davie, Fla.-based nonprofit agency formed in 2002 to provide wheelchairs to children and young adults and advocate for people with spinal cord injuries. The Foundation was founded by former NHRA star Darrell Gwynn to prevent, provide and ultimately cure spinal cord injuries and other debilitating illness.
For more information on the Foundation and the programs it supports, visit www.darrellgwynnfoundation.org or call 954-792-7223.
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About Darrell Gwynn Foundation
The Darrell Gwynn Foundation (DGF) is a certified non-profit 501© 3 agency. The Foundation exists to prevent, provide for and ultimately cure spinal cord injuries and other debilitating illnesses. To expedite cures, DGF assists in the funding of targeted research. The Foundation also is dedicated to injury prevention, with special emphasis on programs targeting children. The organization helps improve the quality of life for those already afflicted with injury or illness, by providing equipment or special services. DGF is an official charity of the Barrett-Jackson Auto Auction and National Hot Rod Association (NHRA) and has a close affiliation with NASCAR and the NASCAR Foundation. Additional information about DGF can be found at www.darrellgwynnfoundation.org.
About Outdoor Channel<br />
Outdoor Channel is America's Leader in Outdoor TV, offering programming that captures the excitement of hunting, fishing, shooting, off-road motorsports, adventure and the Western lifestyle. The network can be viewed on multiple platforms including high definition, video-on-demand, as well as on a dynamic new website. Outdoor Channel is a wholly owned subsidiary of Outdoor Channel Holdings, Inc. (NASDAQ GM: OUTD). For more information about Outdoor Channel, please visit www.outdoorchannel.com.
Media Contact<br />
Angela Hein, Bob Gold & Associates (310) 784-1040/ cell (310) 404-3837 or angela@bobgoldpr.com<br />
For Darrell Gwynn Foundation: Leon Fooksman/Jeff Bray O'Connell & Goldberg, Inc. (954) 964-9098 / cell (561) 945-6494 lfooksman@oandgpr.com/jbray@oandgpr.com
The TV special will capture the action of two Hot Rods & Reels tournaments staged during the Ford Championship Weekend at Homestead-Miami Speedway on Nov. 15 and the Daytona 500 Weekend at Daytona International Speedway on Feb. 14. NASCAR celebrity participants include Tony Stewart, Martin Truex, team owner Richard Childress, Darrell Waltrip and many others, who will partner with an everyday angler to cast away for the biggest fish in infield lakes stocked with peacock and largemouth bass.
"The special on Outdoor Channel will draw a national audience to these worthwhile charity events," said Darrell Gwynn, the Foundation's president who is paralyzed from a 1990 racing accident. "I am grateful to Outdoor Channel for taking this event to the next level."
Outdoor Channel will go behind-the-scenes to capture interviews with NASCAR celebrities and other event participants. Darrell and his wife, Lisa, will also take part in the special in an in-depth interview offering their emotional story of the launch of the Darrell Gwynn Foundation and the foundation's many success stories.
"This special blends two of our viewers' favorite pastimes: motorsports and fishing. It offers them the opportunity to get up close and personal with celebrity NASCAR drivers through our one-on-one interviews," said Tom Hornish, COO at Outdoor Channel. "Additionally, Hot Rods & Reels enables us to expand our brand in the realm of motorsports and raise awareness for a remarkable non-profit organization."
Proceeds from the events will benefit the Darrell Gwynn Foundation, a Florida-based nonprofit that donates custom wheelchairs to children and young adults and advocates for spinal cord injury causes. The tournaments also benefit the "Speediatrics®" pediatric centers at Homestead Hospital in Homestead, Fla. and Halifax Medical Center in Daytona Beach, Fla. Joining Miccosukee Resort & Gaming in sponsoring this event are Bass Pro Shops, Sprint, Hook & Tackle, Bass Online, Plano, and Triumph Headwear.
The Darrell Gwynn Foundation is a Davie, Fla.-based nonprofit agency formed in 2002 to provide wheelchairs to children and young adults and advocate for people with spinal cord injuries. The Foundation was founded by former NHRA star Darrell Gwynn to prevent, provide and ultimately cure spinal cord injuries and other debilitating illness.
For more information on the Foundation and the programs it supports, visit www.darrellgwynnfoundation.org or call 954-792-7223.
# # #
About Darrell Gwynn Foundation
The Darrell Gwynn Foundation (DGF) is a certified non-profit 501© 3 agency. The Foundation exists to prevent, provide for and ultimately cure spinal cord injuries and other debilitating illnesses. To expedite cures, DGF assists in the funding of targeted research. The Foundation also is dedicated to injury prevention, with special emphasis on programs targeting children. The organization helps improve the quality of life for those already afflicted with injury or illness, by providing equipment or special services. DGF is an official charity of the Barrett-Jackson Auto Auction and National Hot Rod Association (NHRA) and has a close affiliation with NASCAR and the NASCAR Foundation. Additional information about DGF can be found at www.darrellgwynnfoundation.org.
About Outdoor Channel<br />
Outdoor Channel is America's Leader in Outdoor TV, offering programming that captures the excitement of hunting, fishing, shooting, off-road motorsports, adventure and the Western lifestyle. The network can be viewed on multiple platforms including high definition, video-on-demand, as well as on a dynamic new website. Outdoor Channel is a wholly owned subsidiary of Outdoor Channel Holdings, Inc. (NASDAQ GM: OUTD). For more information about Outdoor Channel, please visit www.outdoorchannel.com.
Media Contact<br />
Angela Hein, Bob Gold & Associates (310) 784-1040/ cell (310) 404-3837 or angela@bobgoldpr.com<br />
For Darrell Gwynn Foundation: Leon Fooksman/Jeff Bray O'Connell & Goldberg, Inc. (954) 964-9098 / cell (561) 945-6494 lfooksman@oandgpr.com/jbray@oandgpr.com